Campy

2024

Campy is a popular camping app in Europe. My findings and insights proved to be useful in identifying usability issues and improving the app's overall UX and UI <big-dot>•<big-dot>

UX/UI

Research

Mobile App

Link

Four redesigned Campy onboarding screens on phones: welcome, location access, notifications and account creation

Current Campy map screen annotated with usability issues: unclear icons, thumb-zone placement and a small + button

Annotated audit of three current Campy screens flagging clutter, misalignment, colour mismatch and spacing issues

Campy business problem, audience and hypothesis notes around a large yellow 300,000 user count

Campy mission and goal notes explaining why the search feature is introduced in onboarding

Final Campy onboarding screen showing a route from start to finish, annotated with the design rationale

Campy success criteria, limitations and action plan, including an A/B test of search on the map screen

Next case

2025

Neighbour

Lead-generating website for a property management company

Full-stack design

Branding

Web